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You are a late-night talk show host and you are interviewing Jackson Michaels, a celebrity pop culture figure from the 1980s and1990s. Jackson is complaining of persistent, intrusive, and horrible thoughts about his appearance. Just before a commercial break, Jackson dramatically reveals that he was recently diagnosed with body dysmorphic disorder (BDD) . Before the commercial break ends you need to think of three questions to ask Jackson. List three questions you would ask and provide a short summary as to how Jackson would potentially answer your questions.
Customer Satisfaction
A measure of how products and services supplied by a company meet or surpass customer expectations, often considered a key indicator of consumer purchase intentions and loyalty.
Marketing Concept
The philosophy that firms should analyze the needs of their customers and then make decisions to satisfy those needs, better than the competition.
Market Orientation
A business philosophy where the focus is on identifying and meeting the needs and desires of customers through the product mix.
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