According to Kaplan and Norton, ________ Maps Are "Visual Representations

question 41

Multiple Choice

According to Kaplan and Norton, ________ maps are "visual representations of a company's critical objectives and the crucial relationships among them that drive organizational performance."

• A) strategy
• B) positioning
• C) multidimensional
• D) customer
• E) graphic interface

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Definitions:

Consumer Surplus

The difference between the total amount that consumers are willing and able to pay for a good or service and the total amount they actually pay.

Marginal Cost

The financial outlay required to produce a further unit of a product or service.

Pollution Abatement

Actions taken to reduce, control, or eliminate pollution from sources in order to protect the environment.

Marginal Utility

The supplementary utility or enjoyment obtained by consuming an additional unit of a good or service.