In Their Efforts to "Hook and Keep" Viewers, Networks Engage

question 22

Multiple Choice

In their efforts to "hook and keep" viewers, networks engage in _____________.

• A) crowd sourcing
• B) spinning
• C) branding
• D) "infotainment"

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Definitions:

Groupthink

A psychological phenomenon that occurs within a group of people, in which the desire for harmony or conformity results in an irrational or dysfunctional decision-making outcome.

Devil's Advocate

A person who expresses a contentious opinion in order to provoke debate or test the strength of the opposing arguments.

Janis

Likely refers to Irving Janis, a psychologist best known for his theory of "groupthink," which describes the flawed decision-making process that can occur in cohesive groups.

Deception

The act of misleading or tricking someone by presenting false information or concealing the truth.