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Describe the steps in the marketing plan flowchart.
Independent Variable
In an experimental setup, the variable that is manipulated by the researcher to examine its effect on the dependent variable.
Confounded Variable
A factor other than the independent variable that might cause or influence the outcome of an experiment, potentially biasing the results.
Operational Definition
A description of a concept or variable in terms of the specific process or set of validation tests used to determine its presence and quantity.
Hypothesis
A proposed explanation for a phenomenon, intended to be tested through research.
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