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Early stage financing is typically:
Protection Motivation Theory
Adopting a healthy behaviour requires cognitive balancing between the perceived threat of illness and one’s capacity to cope with the health regimen.
Dangerous Health Practices
Activities or habits that are harmful to one's health, potentially leading to serious illness, injury, or death.
Fear Messages
A method of persuasion that emphasizes the potential dangers and negative outcomes of not performing a certain action or behavior.
Persuade Audience
The act of convincing or influencing others towards a particular perspective or action, often employed in marketing, politics, or public speaking.
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