What Type of Preventive Intervention Targets People Who Do Not

question 25

Multiple Choice

What type of preventive intervention targets people who do not necessarily meet the criteria for a disorder,but have elevated risk or show subclinical signs of the disorder?

• A)Specialized
• B)Selective
• C)Pre-emptive
• D)Indicated

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Definitions:

Nonpersonal Selling

Consists of advertising, sales promotion, direct marketing, and public relations.

Advertising

Paid nonpersonal communication usually targeted at large numbers of potential buyers.

Direct Mail

A marketing strategy involving the sending of advertisements or promotional materials directly to potential customers via postal mail.

Sales Communication

The process of exchanging information and messages between a seller and potential or existing customers to facilitate the selling process.