Which of the Following Is a Characteristic of the Consolidation

question 19

Multiple Choice

Which of the following is a characteristic of the Consolidation phase of e-commerce?

• A) predominance of pure online strategies
• B) emphasis on revenue growth versus profits
• C) brand extension and strengthening becomes more important than creating new brands
• D) shift to a technology-driven approach

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Definitions:

Obedience Effect

The psychological phenomenon where individuals comply with orders from an authority figure, sometimes even when the orders go against their personal morals or societal norms.

Stanley Milgram

A psychologist best known for his landmark experiment on obedience to authority figures.

Obedience

The act of following orders or instructions from an authority figure, sometimes without questioning them.

Authority

Authority is the power or right to give orders, make decisions, and enforce obedience.