Bar Coding and Checkout Scanner Technology Have Created a Wealth

question 47

Multiple Choice

Bar coding and checkout scanner technology have created a wealth of consumer buying information that can be used to target customers with precision. This process is an example of ________.

• A) service development
• B) micromarketing
• C) data envelopment analysis
• D) point of sale

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Definitions:

Homogeneous Product

A product that is uniform in quality and interchangeable with products of the same type from different producers.

Continuous Basis

An approach or process that operates non-stop or without interruption, often used in manufacturing or service delivery to maintain efficiency.

Assembly Department

A division within a manufacturing facility where parts are put together to assemble the final product.

Beginning Work

The inventory of production that has not yet been completed at the start of a financial or reporting period.