The Customer Is A(n) ________ in the Service Process and His/her

question 34

Multiple Choice

The customer is a(n) ________ in the service process and his/her impression of the service quality is influenced by many ________.

• A) observer; perceptions
• B) observer; observations
• C) participant; perceptions
• D) participant; observations

---

Definitions:

Firm Bidding

A bidding process where the bid price is fixed and non-negotiable, often used in contexts requiring budget adherence or strict cost controls.

Target Cost

is the estimated price at which a product needs to be sold in the market, guiding the design and manufacturing process to ensure profitability.

Fixed Costs

Costs that do not change with the level of output or activity, such as rent or salaries.

Units Produced

The number of complete items manufactured or produced within a given timeframe.