The First Stage or Rung of the Service Quality Ladder

question 25

True/False

The first stage or rung of the service quality ladder is cost of quality.

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Definitions:

Motivators

Factors that stimulate desire, energy in people to be continuously interested and committed to a job, role or subject, or to make an effort to attain a goal.

Wants

Desires or wishes for goods, services, or conditions, not essential for basic survival but considered as additional comfort or luxury.

Job Enlargement

The process of increasing the number and variety of tasks that an employee performs to enhance job satisfaction.

Job Rotation

Systematically moving employees from one job to another.