________ Is the Practice of Tailoring Campaign Messages to Individuals

question 17

Multiple Choice

________ is the practice of tailoring campaign messages to individuals in small,homogenous
Groups.

• A)Micro-targeting
• B)Winnowing
• C)Message bundling
• D)Redlining

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Definitions:

Pessimistic Explanatory Style

A tendency to explain negative events as being inevitable and due to internal, stable, and global factors.

Learned Helplessness

A state where someone feels incapable of controlling their life, often due to a traumatic experience or repeated failures.

Attributional Explanation

The analysis and reasoning behind attributing specific causes or factors to behaviors and outcomes, explaining why something happened.

Negative Attributions

The tendency to explain one's own or others' behaviors with negative causes, often leading to blame and a pessimistic outlook.