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Which of the Following Was NOT Part of the Ethics

question 77

Multiple Choice

Which of the following was NOT part of the ethics rules enacted by Congress in 2007?

Know the differences between types of advertising and when they are used.
Comprehend the significance of relationship selling and customer retention strategies.
Understand the impact and uses of direct marketing in reaching target audiences.
Recognize the importance and types of non-personal promotional communication.

Definitions:

Synergistic Benefits

Gains realized from the combination or cooperation of different groups, systems, or companies, where the result is greater than the sum of their separate effects.

Merger

The combination of two or more companies into one, to achieve greater efficiencies and strengthen financial and operational positions.

Operating Economies

Cost advantages that enterprises obtain due to the scaling of production or the efficient allocation of resources.

Managerial Efficiency

A measure of the effectiveness with which managers utilize resources at their disposal to achieve organizational goals.

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