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What is the difference between mass communication and the mass media?
Highly Attractive Alternatives
Options that are significantly more appealing to consumers or decision-makers compared to the current choice or status quo.
Evaluative Criteria
The standards and specifications that consumers use to compare and judge the merits of different products, services, or brands when making purchasing decisions.
Ford Fusion Hybrid
A hybrid electric vehicle model produced by Ford, known for its fuel efficiency and reduced emissions compared to traditional vehicles.
Lithium-Ion Battery
A type of rechargeable battery widely used in portable electronics and electric vehicles due to its high energy density.
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