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According to Edward Bernays,what Is the Third Function of Public

question 9

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According to Edward Bernays,what is the third function of public relations,besides informing and integrating?


Definitions:

Major Events

Significant occurrences or happenings, often of public interest, that can have a considerable impact on societies or industries.

Management By Objectives (MBO)

A management strategy wherein specific objectives are set collaboratively for the organization, allowing employees to work towards clearly defined goals.

Task Analysis

The examination and breakdown of tasks to understand their components, processes, and the skills required for their completion.

Formal Authority

Formal authority refers to the power or right to make decisions, command subordinates, and enforce obedience, typically granted by a position within an organizational hierarchy.

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