Examlex
The ways for the corporate centre to add value do NOT include:
Strength
Refers to the internal capabilities, resources, and qualities of a company that give it a competitive advantage.
Market Segment
A group of consumers who share similar needs, characteristics, or behaviors, and are targeted by businesses with specific products or marketing campaigns.
Customer Value Proposition
A statement or promise made by a company that summarizes the benefits a consumer will receive by using the company's product or service.
Targeted Buyers
Individuals or groups identified as the most likely to purchase a product or service, based on demographic, psychographic, or behavioral characteristics.
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