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You are the manager of a firm producing high-technology medical equipment in New Zealand.What entry mode will you adopt for internationalisation and why?
Multiple Sclerosis
A disorder in which myelin is replaced by hard, fibrous tissue that impedes neural transmission.
Myelin
A fatty substance that surrounds nerve fibers, providing insulation and enhancing the transmission speed of neural signals.
Neural Transmission
The process by which nerve cells (neurons) communicate with each other or with muscles, involving the release and reception of chemical or electrical signals.
Cerebrum
The large mass of the forebrain, which consists of two hemispheres.
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