Compare Two of the Mass Communications Models

question 63

Essay

Compare two of the mass communications models.Which do you think is the best explanation?

Describe the phenomena related to memory (flashbulb memory, encoding specificity hypothesis, "What?" phenomenon, automatic encoding).

Understand the basic concepts and processes of memory, including encoding, storage, and retrieval.

Identify and differentiate between types of memory: sensory, short-term, and long-term.

Explain the significance of attention in the process of memory.

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Definitions:

Cinnamaldehyde

A yellow oily compound that gives cinnamon its flavor and odor, known chemically as a phenylpropanoid.

Claisen Product

The β-keto ester or β-diketone result obtained from a Claisen Condensation reaction.

Methyl Phenylacetate

An organic compound characterized by an ester functional group connecting a methyl group and a phenylacetate group.

Aldol Reaction

A type of chemical reaction in which an enolate ion reacts with a carbonyl compound to form a β-hydroxyaldehyde or β-hydroxyketone, followed often by dehydration to give a conjugated enone.