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What Are the Different Components of Public Relations? What Services

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What are the different components of public relations? What services do public relations agencies provide to their clients?


Definitions:

Machine Hour

A measurement of production time, counting one hour of operation of a machine or a piece of equipment for manufacturing purposes.

Sales Margin

The difference between the selling price of a product and the cost of goods sold, expressed as a percentage of sales, indicating the profitability of a product.

Fixed Costs

Expenses that do not change with the level of output or sales, such as rent, salaries, and insurance premiums.

Product Mix

This term represents the complete range of items that a business has available for sale, highlighting diversity in product offerings.

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