The __________________ Theory Argues the Media Do Not Have Powerful

question 53

Short Answer

The __________________ theory argues the media do not have powerful immediate effects,but the effects over time can be profound.

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Definitions:

Least-Squares Regression

A statistical method used to determine the line that best fits a set of data points by minimizing the sum of the squares of the differences between observed and predicted values.

SPSS

A software package used for interactive, or batched, statistical analysis.

Scatter Plot

A graphical representation displaying values for typically two variables for a set of data, using Cartesian coordinates to display the values.

Simple Linear Regression

A method for quantifying the relationship between two variables through a linear equation involving one independent variable and one dependent variable.