What Was the Development of CDs a Source of -

question 65

Multiple Choice

What was the development of CDs a source of - just as audiotapes and 8-track tapes had once been - to companies in the recording industry?

• A) a sustainable competitive advantage
• B) creativity re-engineering
• C) technological discontinuity
• D) technological replacement

---

Definitions:

Sales Efforts

Activities directed towards promoting, selling, and distributing a product or service.

Retail Positioning Matrix

A matrix that positions retail outlets on two dimensions: breadth of product line and value added, such as location, product reliability, or prestige.

Value Added

Value added refers to the additional features or economic value a company adds to its products or services before offering them to customers, often through improvements or enhancements that differentiate the product in the market.

Consumer Privacy

The rights of customers to protect and control access to their personal information collected by businesses.