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Consumer Behaviour Can Be Thought of as the Actions, Reactions

question 76

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Consumer behaviour can be thought of as the actions, reactions, and consequences that take place as the consumer goes through a decision-making process, reaches a decision, and then uses the product.


Definitions:

Organisational Staffing

The process of hiring and developing personnel to meet the needs of an organization.

Competitive Advantage

An attribute or set of attributes that allows an organization to outperform its competitors, often leading to greater market share or profitability.

Organisational Change

The process by which organizations transform their structure, strategies, operational methods, or culture to cope with internal and external challenges.

Innovation

The act of introducing something new, such as an idea, method, or device, that is designed to improve efficiency, effectiveness, or competitive advantage.

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