According to Coach's Website, the Company Has Built a Distinctive

question 98

Multiple Choice

According to Coach's website, the company has built a distinctive style and prestigious image over the past 40 years to develop a reputation as "America's preeminent designer, producer, and marketer of fine accessories and gifts for women and men including handbags, business cases, luggage and travel accessories, wallets, outerwear, eyewear, gloves, scarves and fine jewelry." Coach employs a multi-channel distribution channel to reach its customers, including company-owned stores and boutiques in the stores of prominent specialty retailers both within the United States and abroad, and the company operates an online store. Consumers who purchase coach products are generally willing to pay the premium price due to the superior quality of Coach's products as well as the perceived prestige of owning a Coach product. Coach stresses these features in its advertising campaigns and regularly allows movies and television shows to favorably feature Coach products in appropriate scenes. Over the last five years. Coach has partnered with automobile manufacturers such as Lexus to produce automobiles with Coach interiors. In an effort to expand its international reach, Coach intends to increase its international distribution and is expanding into Japan through Coach Japan, Inc., a joint venture with a local company that will allow Coach to control international distribution and to maintain a consistent brand strategy domestically and abroad.
-One feature of Coach's compensation policies is likely to be

• A) rewards for cost reduction.
• B) rewards for efficiency.
• C) rewards for creative flair.
• D) rewards for manufacturing efficiency.

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Definitions:

CCA Class

In Canadian tax law, refers to the classification of depreciable property for purposes of calculating capital cost allowance, which is a type of depreciation for tax purposes.

Net Advantage

The total benefit gained from a particular action or decision, minus the costs incurred.

Corporate Tax Rate

The percentage of a corporation's income that is paid to the government as tax.

CCA Class

In the context of Canadian taxation, a method to categorize depreciable property according to its class for the purpose of determining capital cost allowance rates.