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Two Possible Substitutes for Strategic Alliances Include

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Two possible substitutes for strategic alliances include


Definitions:

Matched-Guise Technique

Research methodology to measure people’s attitudes towards a speaker based solely on speech style.

Bogus Pipeline Technique

A measurement technique that leads people to believe that a ‘lie detector’ can monitor their emotional responses, thus measuring their true attitudes.

Ethnolinguistics

The study of the relationship between language and culture, and how they influence each other.

Matching to Standard

A process in operations management where outputs are compared with previously established standards or benchmarks to ensure quality and consistency.

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