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Valentine's Day Scenario
Todd decided to propose marriage to his girlfriend on Valentine's Day. He wanted this to be a very special day, so he decided to take her to a fine restaurant. He was not sure which restaurant to go to so he asked his boss, because he dines out at fine restaurants frequently. Because Todd didn't have much experience patronizing fine restaurants, he went through the sequence of events in his mind of what will take place at the restaurant. For example, he knew he would give his car to the valet, be seated by the hostess, be given menus and a wine list, give their drink and food order, eat, pay the bill, and retrieve his car from the valet. He also rehearsed in his mind how he will propose to his girlfriend, wondering if he should get down on one knee like he's seen in commercials. So on the big day, he went to his girlfriend's apartment with a dozen roses in his hands and the ring in his pocket. The restaurant was nice and the food was good, but he thought it was strange that they were playing heavy metal music. That didn't seem to fit his thoughts of what a fine dining restaurant environment should be like. The night was very special, though, and he will always remember how beautiful his girlfriend looked that night and how happy they both were when she accepted his proposal.
-Refer to Valentine's Day Scenario. Which message characteristic represents the extent that Todd thought it was strange for the fine restaurant to be playing heavy metal music in the dining room?
Generalization
The process by which an animal or a person responds to a new stimulus in a way that's similar to how they responded to a previously encountered stimulus.
Operant Conditioning
An approach to education that utilizes incentives and penalties to shape behavior.
Conditioned Taste Aversions
A learned response where an individual avoids a food after a negative experience, demonstrating how tastes become associated with illness or discomfort.
Chemotherapy Patients
Individuals undergoing treatment with drugs that are used to kill or inhibit the growth of cancer cells.
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