Individual Difference Variables Are Descriptions of How Individual Consumers Differ

question 64

True/False

Individual difference variables are descriptions of how individual consumers differ according to specific traits or patterns of behaviour.

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Definitions:

Nonverbal Communication

The exchange of information through facial expressions, gestures, and body language, rather than words.

Active Listening

Active listening is a communication technique that involves giving full attention to the speaker, understanding their message, responding thoughtfully, and remembering the conversation later.

Global Mindset

The ability to understand, respect, and operate effectively across diverse cultures, markets, and global dynamics.

Think Locally

An approach or mindset that prioritizes understanding and addressing the needs, conditions, and characteristics of the local community or market.