What Are the Two Major Types of Rules That Consumers

question 98

Multiple Choice

What are the two major types of rules that consumers use when selecting products?

• A) primary and secondary
• B) utilitarian and hedonic
• C) compensatory and noncompensatory
• D) feature-based and attribute-based

---

Definitions:

Not Responsible

A declaration or disclaimer denoting that a party claims no liability or accountability.

Maintenance

The act of preserving, repairing, and keeping property, equipment, or systems in working order or in a condition to serve its intended purpose.

Delusion

A false belief or impression that is held despite invalidating evidence, often as a symptom of a psychiatric disorder.

Rescind

To revoke, cancel, or repeal a law, order, or agreement.