Which Term Refers to a Sense of Attachment, Dedication, and Identification

question 73

Multiple Choice

Which term refers to a sense of attachment, dedication, and identification with a brand or service provider?

• A) customer commitment
• B) customer loyalty
• C) customer share
• D) customer consistency

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Definitions:

Standard Deviation

An index indicating the degree of spread or diversity among values in a dataset.

Acquisition Lead Time

The total time taken from recognising a need for a product or service to when it is fully operational or delivered.

Inventory Handling Cost

The expenses associated with managing and maintaining inventory, including storage, labor, material handling, and related overhead.

Standard Deviation

A statistical measure indicating the amount of variation or dispersion from the average in a set of data.