One Motivation for Consumer Misbehaviour Is That Consumers May Simply

question 135

True/False

One motivation for consumer misbehaviour is that consumers may simply believe that the rewards associated with the behaviour outweigh the risks involved. This is referred to as opportunism.

Understand the concept of neuroadaptation and its impact on psychoactive drug use.

Differentiate between physical and psychological dependence on substances.

Explain the process of tolerance, withdrawal, and the challenges in overcoming addiction.

Describe the characteristics of psychoactive drugs and their influence on mental processes and behavior.

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Definitions:

Foot-In-The-Door Technique

A compliance strategy that involves getting a person to agree to a large request by first setting them up to agree to a modest request.

Shaping

A method of positive reinforcement in operant conditioning that rewards closer and closer approximations of the desired behavior.

Small Request

A technique in persuasion and compliance that involves asking for a minor initial request in hopes of influencing agreement to a larger request.

Stroop Effect

A phenomenon demonstrating the delay in the reaction time of a task when the color of the word does not match the name of the word.