What Is the Social Desirability Effect

question 10

Multiple Choice

What is the social desirability effect?

• A)the bias in surveys that comes from the failure of pollsters to interview respondents from lower socioeconomic backgrounds
• B)the strong desire that people have to express their opinions to survey researchers
• C)the fact that respondents report what they think the interviewer wishes to hear or whatever they think is socially acceptable,rather than what they actually believe
• D)the impression conveyed by polls that something is important to the public when actually it is not

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Definitions:

Equilibrium

A state in a chemical reaction where the rates of the forward and reverse reactions are equal, leading to no net change in the concentration of reactants and products over time.

Boat Conformation

A specific geometric arrangement of atoms in cyclic molecules resembling a boat, less stable than the chair conformation.

Cyclohexane

A cycloalkane composed of six carbon atoms arranged in a ring, with molecular formula C6H12, used as a solvent and in the manufacture of nylon.

Cis-1-Ethyl-3-Methylcyclohexane

A specific isomer of a six-membered ring compound with ethyl and methyl substituents in a cis configuration.