When a Consumer Is Purchasing an Unfamiliar or Expensive Product

question 55

Multiple Choice

When a consumer is purchasing an unfamiliar or expensive product, which process is often used?

• A)extensive decision making
• B)cognitive harmonizing
• C)limited problem solving
• D)strategic behaviour

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Definitions:

Consumer Transaction

A commercial interaction between a seller and a consumer, often involving the purchase and sale of goods or services.

Breach of Contract

The failure to fulfill the terms of an agreement, which can lead to legal action and the imposition of damages to remedy the breach.

Sale of Goods Act

A statute that governs the sale of goods, providing rights to buyers and obligations to sellers, including aspects like quality and title.

Title Pass

The transfer of ownership rights from one party to another, particularly in the sale of goods or property.