Moss Security Is a Home Security Business

question 3

Multiple Choice

Moss Security is a home security business. Its slogan is "Alarmed? You should be." What does this slogan appeal to?

• A)consumers' esteem needs
• B)consumers' economic needs
• C)consumers' safety needs
• D)consumers' physiological needs

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Definitions:

Credit Union

A member-owned financial cooperative that provides traditional banking services.

Reserve Requirement

A regulation set by central banks that determines the minimum amount of reserves a bank must hold against deposits, influencing the bank's capacity to lend.

Fed

Short for the Federal Reserve System, which is the central banking system of the United States responsible for setting monetary policy.

Federal Reserve

The central banking system of the United States, which regulates the U.S. monetary and financial system.