Which of the Following Is an Incorrect Approach to Administering

question 2

Multiple Choice

Which of the following is an incorrect approach to administering a concept test?

• A) The concept statement shouldn't exceed one page.
• B) After the concept statement is developed, it should be shown to at least 10 people.
• C) The best candidates to distribute a concept statement to are family and friends.
• D) If time permits, a concept statement should be used in a iterative manner and distributed to several groups of people.
• E) A short survey should be attached to the concept statement to solicit feedback.

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Definitions:

Barrier-To-Entry Effect

Factors that prevent or hinder new competitors from easily entering an industry or area of business.

Preference Consistency Effect

A phenomenon where individuals show a tendency to remain consistent with their previously stated preferences and choices over time.

Social Threat

Social threat refers to the perceived or real risk of harm to one's social status, acceptance within a group, or personal relationships.

Physical Threat

Any potential cause of physical harm or damage to an individual's bodily integrity, security, or health.