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Shelly James recently launched a firm in the fruit drink industry, and has already exported her fruit drinks to 9 different countries. One thing that Shelly's firm is doing is that it is varying the tastes of the fruit drinks it sells on a country by country basis to meet the demands of the local markets. Shelly's firm is pursuing a ________ strategy.
Cash Payback Period
The duration of time it takes for an investment to generate enough cash flow to recover its initial cost.
Net Income
The total earnings of a company after all expenses and taxes have been deducted from revenues, indicating profitability.
Straight-Line Rate
A method of calculating depreciation by dividing the difference between an asset's cost and its salvage value by the number of years it is expected to be used.
Annual Rate
The interest rate or growth rate over a period of one year, used for comparing investment returns or loan costs.
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