The Main Difference Between the SBIR and the STTR Programs

question 69

Multiple Choice

The main difference between the SBIR and the STTR programs is that the STTR program requires the participation of ________.

• A) an attorney
• B) a venture capitalist
• C) researchers working at universities or other research institutions
• D) a certified public accountant
• E) a government agency in conducting the research

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Definitions:

Branding

The process of creating a unique image, name, and identity for a product or service in the consumer's mind.

New Products

Items or services that have been recently developed and introduced to the market.

Effective Branding

The process of developing a distinctive and memorable brand identity that positively influences the perception and loyalty of customers.

Symbolic Aspects

Elements of something that represent or signify deeper meanings, values, or concepts beyond their literal appearance.