Examlex
Ecovative Design, the company profiled in the opening feature for Chapter 12, makes an organic building insulation from mushrooms. Ecovative Design received a big boost in late 2008 when it won the coveted Picnic Green Challenge Prize in Amsterdam, Holland. In U.S. dollars, the prize was approximately:
Naturalistic Observation
A research strategy where subjects are scrutinized in their inherent environment with no manipulation from the study conductor.
Twitter Messages
Short digital posts or updates shared on the social networking service Twitter, often restricted by character limit, allowing for quick and broad sharing of information.
Positive And Negative
Refers to the presence or absence of certain stimuli, traits, or conditions, often used in the context of psychology and social sciences to describe opposite types of emotions, reactions, or charges.
Sundays
The day of the week traditionally observed as a day of rest and worship in Christianity, occurring between Saturday and Monday.
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