There Are Two Primary Reasons to Conduct an Intellectual Property

question 54

Multiple Choice

There are two primary reasons to conduct an intellectual property audit. First, it is prudent for a company to periodically determine whether its intellectual property is being properly protected. The second reason for a company to conduct an intellectual property audit is to:

• A) remained prepared for a Security & Exchange Commission spot inspection
• B) remain prepared to justify its value in the event of a merger or acquisition
• C) remain prepared for an initial public offering
• D) update the value of its intellectual property on its balance sheet
• E) make sure no intellectual property has been stolen

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Definitions:

Attractive Strategy

An approach or plan crafted to appeal to customers, stakeholders, or partners, aimed at achieving business goals or competitive advantage.

Marketers

Professionals who are involved in the promotion and selling of products or services, including market research, advertising, sales, and distribution, aiming to meet consumer needs and achieve business objectives.

Everyday Low Pricing Strategy

is a pricing model where companies consistently offer products at low prices rather than relying on sales or discounts, aiming to attract price-conscious consumers.

Big Box Stores

Large retail establishments, typically part of a chain, that offer a wide variety of goods under one roof in sizable, warehouse-like spaces.