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The three ways to identify an opportunity include observing trends, solving a problem, and finding gaps in the marketplace.
Raymond Cattell
A British and American psychologist known for his psychometric research into intrapersonal psychological structure and the influential 16 personality factors model.
Value Judgment
An assessment that reflects personal or societal opinions, values, or priorities, often related to ethics, aesthetics, or propriety.
Moral Behavior
Actions that are conducted according to an individual's principles of right and wrong, often guided by the societal, cultural, or personal values.
Conditional Esteem
The situation where an individual's sense of self-worth depends on meeting certain conditions or standards set by themselves or others.
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