Examlex
If the demand curve faced by a firm is horizontal, then the firm is ________ and a ________.
Salespeople
Professionals who engage in the process of selling goods or services to customers, focusing on meeting sales targets and satisfying customer needs.
Premiums
Items or services offered for free or at a low cost as an incentive to encourage a purchase or reward customer loyalty.
Contests and Sweepstakes
Promotional marketing strategies that involve participants entering to win prizes through skill (contests) or at random (sweepstakes).
Dealer Premiums
Incentives or rewards given to dealers or retailers to motivate them to push for higher sales of a particular product.
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