Tyler Smith Founded a Firm That Has a Subscription-Based Business

question 5

Multiple Choice

Tyler Smith founded a firm that has a subscription-based business model. Although Tyler has averaged 600 new subscribers per month, she also loses 450 subscribers per month. The number of subscribers that Tyler loses each month is referred to as ________.

• A) erosion
• B) churn
• C) destruction
• D) attrition
• E) agitation

---

Definitions:

Self-managed Team

A type of team that operates without direct supervision, assuming responsibility for managing their work and processes.

Marketing Department

A division within a company responsible for promoting products or services, developing strategies, and managing customer relationships.

Accounts Receivable

Money owed to a business by its clients or customers for goods or services that have been delivered but not yet paid for.

Virtual Team

A group of people that works together across geographical, temporal, and organizational boundaries, often communicating via digital tools.