In Terms of Product Differentiation, Convenience Refers to ________

question 43

Multiple Choice

In terms of product differentiation, convenience refers to ________.

• A)how long a product functions optimally
• B)how unique a product is when compared to others
• C)how efficient a product is in meeting consumers' primary needs
• D)how easy it is for customers to purchase a product

---

Definitions:

Learning

The process of acquiring knowledge or skill through study, experience, or teaching, which leads to a permanent change in behavior.

Organizational Socialization

The process by which new employees learn the values, norms, and required behaviors which permit them to participate as members of an organization.

Observable Indicators

Observable Indicators are measurable or noticeable signs that can demonstrate the presence, absence, or change of a condition or phenomenon.

Artifacts

Tangible elements within an organization's culture, such as symbols, physical structures, language, and rituals, that collectively manifest its values and norms.