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Describe the basics of terror management theory and identify two situations in which this theory might be useful in explaining people's attitudes or behaviors.
Territorial Evaluation
The assessment of geographical regions within a market for the purpose of business development and strategic planning.
Performance Standards
Established expectations or benchmarks that define the quality or level of performance required from a task or employee.
Qualitative Quotas
Targets or goals set based on qualitative measures such as customer satisfaction or salesperson skill improvement, rather than purely numerical metrics.
Sales Calls
Outbound or inbound communications initiated by a salesperson to potential customers with the purpose of promoting and selling products or services.
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