A Radio Soap Opera in Tanzania Is Designed to Combat

question 12

Multiple Choice

A radio soap opera in Tanzania is designed to combat the spread of HIV.This is an example of

• A) incremental intelligence.
• B) entertainment-education.
• C) value-based education.
• D) teaching principles.

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Definitions:

Simple Attitude

A basic or uncomplicated viewpoint or belief about a person, object, or issue.

Complex Attitude

An attitude that contains both positive and negative components regarding an object, person, or issue.

Mere Exposure

A psychological phenomenon where repeated exposure to a stimulus increases an individual's preference for that stimulus.

Implicit Association Test (IAT)

A psychological test designed to measure the strength of an individual's automatic associations between mental representations of objects (concepts) in memory.