How Is "Market Share" Typically Determined in the Lodging Industry

question 16

Multiple Choice

How is "market share" typically determined in the lodging industry?

• A) By the percentage of dollars spent
• B) By the number of guest rooms sold
• C) By the number of guest rooms available for sale
• D) By the number of hotels in a market

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Definitions:

Checkable Deposits

Bank deposits that allow the account owner to write checks to third parties; debit cards can also access these deposits and transmit them electronically.

Nonbank Public

Refers to individuals and entities that are participants in the economy and financial system but do not include regulated banking institutions.

Traveler's Checks

A preprinted, fixed-amount check designed to allow the person signing it to make an unconditional payment to someone else as a result of the payee's acceptance.

Credit Card

A payment card issued by financial institutions that allows the cardholder to borrow funds for purchases or cash advances, subject to a line of credit.