Examlex
A 12 ounce beer has less alcohol than a 1.5 ounce shot of tequila.
Atmospheric Marketing
Refers to the crafting of an environment using visual, auditory, olfactory, and tactile elements to influence consumers' mood and behavior in a retail space.
Wave Length
A term often used in physics to describe the distance between successive crests of a wave, especially in the context of electromagnetic waves.
Trade Dress
Legal term referring to the visual appearance of a product or its packaging that signifies the source of the product to consumers.
Colour Code
The use of colors as a means of communication or to symbolize meanings or associations in various contexts, including marketing, design, and cultural expressions.
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