What Is the Difference Between Stratified and Cluster Sampling? If

question 31

Essay

What is the difference between stratified and cluster sampling? If the objective is to increase precision, which method is preferred?

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Definitions:

Matching Effect

A phenomenon where advertisements are more effective when their content is aligned with the mood or the mindset of the audience.

Mere-Exposure Effect

A psychological phenomenon by which people tend to develop a preference for things merely because they are familiar with them.

Emotional Stability

Refers to the ability of an individual to remain stable and balanced in their emotions rather than being easily upset or emotional.

Mutual Attraction

A shared physical or emotional pull between two individuals, leading to a potential relationship or connection.