Lucy Baker Is Analyzing Demographic Characteristics of Two Television Programs $\mu$

question 57

Multiple Choice

Lucy Baker is analyzing demographic characteristics of two television programs, American Idol (population 1) and 60 Minutes (population 2) .Previous studies indicate no difference in the ages of the two audiences.(The mean age of each audience is the same.) Lucy plans to test this hypothesis using a random sample of 100 from each audience.Her null hypothesis is ____________.

• A)\(\mu\)₁ - \(\mu\)₂ \(\neq\) 0
• B)\(\mu\)₁ - \(\mu\)₂ ≥ 0
• C)\(\mu\)₁ - \(\mu\)₂ = 0
• D)\(\mu\)₁ - \(\mu\)₂ ≤ 0
• E)\(\mu\)₁ - \(\mu\)₂ ≤ 1

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Definitions:

Customer Data

Information collected about customers, including demographics, purchasing history, preferences, and behaviors, used to tailor marketing strategies.

Cognitive Dissonance

A psychological phenomenon where an individual experiences discomfort due to holding contradictory beliefs or attitudes, leading to a motivation to reduce the inconsistency.

Purchase

The act of buying goods or services, involving an exchange of money or value to acquire ownership or use rights.

Radio Commercial

An advertising message broadcast over radio stations to reach a wide audience, promoting products, services, or brands.