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The key to the partial report method of Sperling's study of sensory memory was to:
Arithmetic Average Return
The return earned in an average year over a multi-year period.
Total Percentage Return
A financial metric that measures the total return of an investment, expressed as a percentage, including all dividends and capital gains.
Dividend
A payment made by a corporation to its shareholders, usually as a distribution of profits, which can be issued in various forms such as cash payments or further shares.
Geometric Average Rate
The average rate of return that accounts for compounding over a specified time period.
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