Which of the Following Statements Is True of the Elaboration

question 138

Multiple Choice

Which of the following statements is true of the elaboration likelihood model of persuasion?

• A)The central route is effective when people lack the time or energy to think about the message.
• B)The central route works by engaging the audience thoughtfully with a sound,logical argument.
• C)The central route involves factors such as the source's attractiveness or the emotional power of an appeal.
• D)The central route is often used by television advertisers to persuade the viewers into buying their products.

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Definitions:

Budgeted Cost

An estimate of the financial expenditure for a particular operation, project, or production process over a set period.

Raw Materials

Basic substances or components that are processed or transformed into a finished product.

Credit Sales

Sales made by a business where the payment is deferred to a later date, typically involving issuing an invoice to the customer.

Finished Goods Inventory

The completed products that are ready to be sold but have not yet been sold to customers.