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In Their Own Research, Padgett, Bales, and Blomberg Found That

question 8

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In their own research, Padgett, Bales, and Blomberg found that:


Definitions:

Geographic Pricing

Geographic pricing refers to the practice of varying the price of a product based on the geographic location where it is sold, to reflect differences in market conditions or distribution costs.

Customer Service

The act of providing support and assistance to customers before, during, and after they make a purchase.

Marketing Research

The process of gathering, analyzing, and interpreting information about a market, about a product or service to be offered for sale in that market, and about the past, present, and potential customers for the product or service.

Personal Selling

A sales technique involving direct interaction between a salesperson and a customer with the aim of persuading the customer to purchase a product or service.

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