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You fell asleep at your desk after studying for more than 4 hours.You suddenly wake up,are sweating,and have a stabbing pain behind your left eye.You are probably experiencing
Communicator Attractiveness
The degree to which the physical, social, or intellectual appeal of a communicator increases the effectiveness of the communicated message.
Physical Appearance
The external physical characteristics of an individual, including features, body shape, clothing, and other visible attributes.
Peripheral Route
A method of persuasion that relies on superficial cues or associative reasoning, rather than systematic thinking about the content of a message.
Central Route
A method of persuasion that involves deeply processing the content of a message, considering its arguments and evidence.
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